Email Services

/Email Services
Email Services2018-12-18T01:08:25+00:00

“Re-Defining” Email Marketing Services

All Email Marketing companies provide many different kinds of services, but only Encore Loyalty offers all of them collectively while re-defining the way these services work… together

We not only bring new meaning to the terms “full service” and “custom”, but our approach to building each element of your Internet Marketing works in such harmony with one another that it actually creates a synergy effect.

What is all too common in the industry is that the typical Email Service Provider will simply add different marketing components to your existing programs and expect them to stand alone to provide results. We build into every component a “NETWORK” Program that is centered around your email list that allows each component to promote one another rather than stand alone.

Samples of Our Work

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Email Marketing Services
“Re-Defining” Email Marketing Services
All Email Marketing companies provide many different kinds of services, but only Encore Loyalty offers all of them collectively while re-defining the way these services work… together. We not only bring new meaning to the terms “full service” and “custom”, but our approach to building each element of your Internet Marketing works in such harmony with one another that it actually creates a synergy effect.

What is all too common in the industry is that the typical Email Service Provider will simply add different marketing components to your existing programs and expect them to stand alone to provide results. We build into every component a “NETWORK” Program that is centered around your email list that allows each component to promote one another rather than stand alone.

This may all sound quite complicated, but it is second nature to the way we think about your business. We are always looking for ways to help our clients drive more business in their doors so of course we are going to maximize every marketing opportunity that is presented… and served up to us.

Internet Marketing Consultation
At Encore Loyalty we understand perfectly well that as confusing as it may be deciding on the best Email Marketing Company for your business, it is just as confusing deciding on what to do next. Our commitment to our clients doesn’t end with an agreement to work together… it actually just begins.

We welcome the opportunity to mentor our clients as they question the merits given to them by various Internet Companies who make wild claims about why they should advertise their restaurant with them and how important it would be to our clients’ overall marketing strategy. Another important and popular part of our services is that we are always available to meet with our clients to discuss various options and promises made by other sales organizations. We especially enjoy sitting in on the initial meeting with these “sales people” to listen to their presentations because we know the hard questions to ask. While this show of support may not be very popular with the sales person as you can imagine, it does tend to move the meeting along more quickly as we either uncover the true value in their presentation, or expose them for the more likely “fluff” they are proposing.

Internet Marketing Consultation

Email Program Overview
Deciding to implement an email program is only the beginning. Many restaurants are content to just choose “any ole” email provider and seemingly take pride they have an email program in place and are content saying, “it’s working just fine”. What if they could say it is working fantastic? What would that mean? The difference between a simple do-it-yourself email program and that of a custom branded, well crafted and well thought-out program designed specifically for your restaurant can mean a difference of thousands of dollars a month in revenue! That is a fact and our clients are enjoying all of these advantages over their competition each and every month.

If you are committed to the belief that a successful Email Marketing Program has the potential to become the most important marketing your restaurant will ever conduct, then why in the world would you not ensure maximizing your return from this key marketing program and create the best email program for your restaurant you can? You would never consider compromising the quality of the ingredients in your menu items, would you? As important as your food is to the success and reputation of your restaurant, your email program is the key to the success of your entire marketing program… you should never “skimp” on either one.

Email Program Overview

Email Marketing Features
The saying, “The proof is in the details” may never hold to be more true than when it comes to selecting the ideal Email Internet Marketing company to service your Email Marketing Program. There are companies that make a living promoting themselves around a unique feature they hold dear while other companies simply discount the importance of adding any value to their email service… ignoring important elements that should be incorporated into all email programs. All restaurant email programs should include a Welcome Letter with an offer, a Birthday email with an attractive offer and a modest Anniversary offer to let your guests know that you are thinking of them.

Those of you with more than one location that do not separate your eClub members by location are making a critical mistake to which we can make you a promise. Maybe not this year, but within the next 5 years when your database has grown by leaps and bounds, there will come a time when you will recognize a need to communicate a message to certain restaurants and you will just not be able to do so. Only then will you understand the magnitude of this mistake and realize you will have to start all over again.

At Encore Loyalty our clients are able to continue to move their email programs forward without having any regrets. Their marketing foundations are solid and flexible enough to work within virtually any marketing constraint we may face. Should one of our clients wish to spin-off one of their locations to an investor and they would want to include an email list of 1,000’s of previous customers to that location, we are able to accommodate them… with just a few clicks. For even more insight, click on the link below.

Email Service Features

Email Samples
They say a picture is worth a thousand words and we agree. In order to gain a better understanding of the scope of work that we have proudly created with several of our clients, we would invite you to click on the link below to view some samples. You will quickly realize that everything that we do is CUSTOM and our “canvas is empty” before we start to either further your brand or create it from scratch. When we communicate with your customers, we want them to be able to “feel” your restaurant and imagine the smells and taste. Anytime you can accomplish this, you have just increased your repeat business at the same time!

Client Email Samples

Comprehensive Email Reporting
We applaud everyone that currently has their own Email Marketing Program in place because that means they have addressed the most important element of marketing for any business… identify who your customers are. Now that you have them identified, “what now?” you may ask. We want to learn as much as we can about them because the better we know and understand your customers and their buying and spending habits, the better we can communicate to them and encourage them to take a particular action.

One of the greatest advantages that Encore Loyalty can provide our clients is that we are careful to craft our emails with not only the perfect branding, but well thought out coding that allows us to track your customers’ buying and spending habits as well as many of their psycho-graphics… the whys of their buying and spending habits. For example, we have not only tracked and followed our client’s customer’s results leading to a sale or action, but we are also able to measure “intent”. Just because a client didn’t receive many responses to an email they sent out doesn’t mean it wasn’t impactful and shouldn’t been done again. If our reports indicate that hundred of offers were actually printed, but not redeemed, one can only conclude the customer intended to use it, but for one reason or another they were not able to. We maintain that when it come to Email Marketing, one thing is for sure and that is there is a reason for everything and if we look hard enough and study and trust the pure data we produce we will find the answer to the question. Now those are numbers and reports you can trust and rely on!

Analytic Reporting

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This may all sound quite complicated, but it is second nature to the way we think about your business. We are always looking for ways to help our clients drive more business in their doors so of course we are going to maximize every marketing opportunity that is presented… and served up to us.

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Contact Info

1600 Amphitheatre Parkway New York WC1 1BA

Phone: 1.800.458.556 / 1.800.532.2112

Fax: 458 761-9562

Web: ThemeFusion

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